📱 Best Platforms
LinkedIn (your primary hunting ground — find execs with weak profiles and pitch them), Upwork (search 'ghostwriter' or 'LinkedIn content' for active listings), Twitter/X (many founders tweet about needing content help).
📖 The Hustle
CEOs and business coaches know they should post on LinkedIn but either freeze up or don't have time. You interview them for 15 minutes weekly, extract their stories and opinions, then write 3-5 posts per week in their voice. Clients pay monthly retainers because consistent LinkedIn presence generates leads for them.
🚀 First Step
Rewrite 3 LinkedIn posts from your own feed in a more engaging style and save them as ghostwriting samples.
🔑 Keys to Success
- Record your initial client interview and study their speech patterns — the best ghostwriting reads like the client wrote it themselves.
- Charge $500-800/month for 3 posts per week plus 1 long-form article — this is below market rate and builds your portfolio fast.
- Share your own LinkedIn content journey publicly — your profile becomes your best sales tool for ghostwriting clients.
🛠 Tools & Resources: LinkedIn, Otter.ai, Notion, Grammarly, Taplio