📱 Best Platforms
Upwork (active migration job listings as businesses outgrow Wix/Squarespace), Fiverr (site migration gig with steady demand), local business networking events (many small business owners complain about their current site builder but don't know how to switch).
📖 The Hustle
Businesses that started on Wix or Squarespace eventually hit platform limitations — poor SEO control, high monthly fees, limited customization. You move their content, images, and design to a self-hosted WordPress site for more control and lower long-term costs. Charge $400-1,000 per migration. The value pitch is simple: 'Pay me once instead of Wix every month forever.'
🚀 First Step
Create accounts on Wix and Squarespace (free trials), build a 3-page site on each, then practice migrating the content to WordPress manually.
🔑 Keys to Success
- Always set up proper 301 redirects from old URLs to new ones — a migration that kills their Google rankings is worse than no migration.
- Recreate their design faithfully in WordPress using a page builder like Elementor rather than forcing a new look they did not ask for.
- Include 1 month of free post-migration support — things break and their trust in you skyrockets when you respond fast to fixes.
🛠 Tools & Resources: WordPress, Elementor, UpdraftPlus, Redirection plugin, GTmetrix