📱 Best Platforms
LinkedIn for connecting with B2B founders. Clarity.fm for paid calls. Zoom for coaching and role-play sessions. Gong or Chorus for analyzing client sales calls.
📖 The Hustle
Most B2B founders are product experts who never learned to sell — and it holds their companies back. If you have B2B sales experience, especially in SaaS, professional services, or enterprise sales, you can coach founders on building their sales process from scratch. Services include creating outbound prospecting sequences, writing cold email and LinkedIn outreach templates, developing discovery call scripts, teaching demo best practices, building pricing and negotiation frameworks, and setting up CRM workflows. Charge $200-500 per session or $1,000-3,000 per month for ongoing sales coaching. The most effective model includes call review — you listen to recordings of the founder's actual sales calls and provide specific feedback. Founders will pay premium rates for this because improved sales skills directly and immediately increase revenue. When your coaching helps a founder close their first five-figure deal, you have a client for life.
🚀 First Step
Create a free 'B2B Sales Audit Checklist' and a Clarity.fm profile, then share a LinkedIn post about the most common sales mistake you see technical founders make.
🔑 Keys to Success
- Review actual recorded sales calls — specific feedback on real conversations is 10x more valuable than general sales theory
- Create templates for cold emails, discovery calls, and proposal decks — founders will pay for done-for-you materials that save them weeks of work
- Focus on one founder stage: first-10-customers sales is completely different from scaling-to-100, and stage-specific advice commands higher fees
🛠 Tools & Resources: LinkedIn, Clarity.fm, Zoom, Gong, Chorus, Loom, Notion, HubSpot CRM